The Boeing 787 earned its distinctive name, Dreamliner, as the result of a significant public naming competition held during its development.
Initially known by its developmental designation, the 7E7, Boeing launched a worldwide online competition in July 2003 to find a fitting and memorable name for its revolutionary new aircraft. The "E" in 7E7 was initially associated with various attributes like "efficiency" or "environmentally friendly" before Boeing later clarified it stood for "Eight." However, the ultimate name would come from the public.
Out of an impressive half a million votes cast online, the name "Dreamliner" emerged as the overwhelming choice. This name quickly became synonymous with the aircraft's advanced capabilities and its promise to transform long-haul air travel through improved fuel efficiency, enhanced passenger comfort, and extended range.
Key aspects of the 787's naming process include:
- Original Designation: The aircraft was first introduced as the Boeing 7E7.
- Public Engagement: A global online competition was initiated to involve the public in naming the new jet.
- Voter Participation: Over 500,000 votes were submitted by the public.
- Winning Name: "Dreamliner" was chosen as the favored name, reflecting the aircraft's innovative design and vision for future air travel.
This participatory approach helped create widespread excitement and anticipation for the aircraft, solidifying its identity as the "Dreamliner" long before its first flight.
