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Who Owns Ultima Car Parts?

Published in Automotive Brand Ownership 2 mins read

The ownership of Ultima car parts is linked directly to Ted Marlow, who acquired the entire Ultima Brand and its core assets, laying the foundation for Ultima Sports.

The Acquisition of Ultima Brand

Between 1992 and 1998, Ted Marlow purchased the complete Ultima Brand from Noble Motorsport Ltd. This significant acquisition transformed his personal passion and hobby for the brand into a formal business venture. The purchase was comprehensive, ensuring that all aspects vital for the production and ongoing development of Ultima vehicles and their components were under his control.

Key Elements Acquired by Ted Marlow:

  • Entire Ultima Brand: This encompassed the intellectual property, goodwill, and overall identity associated with Ultima.
  • Rights: Crucial legal rights that permit the manufacturing, distribution, and sale of Ultima products.
  • Jigs: Specialized tools and fixtures essential for the precise assembly and consistent production of vehicle components.
  • Moulds: Forms used for shaping materials, specifically for the bodywork and other unique parts of the Ultima Mk2 and Ultima Mk3 models.

This detailed acquisition means that Ultima Sports Ltd., the company founded by Ted Marlow, is the proprietor of the designs, production methods, and the brand itself, which inherently includes the car parts for their range of high-performance vehicles. The company continues to operate from its base, producing and supplying these specialized components to a global clientele of enthusiasts and kit car builders.

For more detailed information on the company's history and its origins, you can visit the official Ultima Sports History page.