zaro

How Much Did Violet Grey Sell For?

Published in Beauty Retail Acquisition 1 min read

The luxury beauty retailer Violet Grey was acquired for approximately $50 million in a transaction that involved both cash and stock.

Key Details of the Acquisition

The acquisition of Violet Grey was a significant event in the beauty industry, solidifying the brand's future trajectory. Here are the core details of the transaction:

  • Estimated Value: The company was acquired for roughly $50 million
  • Payment Type: The sale included a combination of both cash and stock.
  • Acquisition Date: The transaction was completed in January 2022.
  • New Leadership: Following the acquisition, Guirgis stepped into the roles of CEO and Chair of Violet Grey. This marked a new chapter for the brand's leadership and strategic direction.

This strategic move aimed to further develop Violet Grey's presence in the prestige beauty market, leveraging the new ownership and leadership to expand its reach and offerings.