What's the difference between US Polo and regular Polo?
The fundamental difference between U.S. Polo Assn. and "regular Polo" (which typically refers to Ralph Lauren's Polo brand) lies in their origins and affiliations: U.S. Polo Assn. is the official brand of the sport of polo in the United States, while Ralph Lauren Polo is a high-fashion apparel company.
Understanding the Distinction Between Two Polo Brands
While both U.S. Polo Assn. and Ralph Lauren's Polo prominently feature the sport of polo in their branding, they are entirely separate entities with distinct histories and purposes. It's a common misconception that they are related, but in reality, their connection to the sport and the fashion world diverges significantly.
U.S. Polo Assn.
U.S. Polo Assn. is the official licensed brand of the United States Polo Association (USPA), which is the governing body for the sport of polo in the U.S. This organization was established in 1890, long before "Polo" became a widely recognized fashion brand. Therefore, U.S. Polo Assn. products are directly linked to the sport itself, representing its heritage and authenticity. The brand's focus often includes apparel and accessories that resonate with the actual sport and its players, making it a genuine representation of polo's traditions.
Polo Ralph Lauren (Regular Polo)
When people refer to "regular Polo" or simply "Polo," they are almost invariably talking about Polo Ralph Lauren. This brand is the flagship label of the American fashion powerhouse, Ralph Lauren Corporation, founded by designer Ralph Lauren in 1967. Ralph Lauren's brand is renowned for its iconic "Pony" logo depicting a single polo player on horseback, a symbol that has become synonymous with classic American preppy style. While inspired by the elegance and tradition of the sport of polo, Ralph Lauren Polo is first and foremost a fashion and lifestyle brand, not directly affiliated with the governing body of the sport. Its primary focus is on high-quality, aspirational apparel, fragrances, and home goods that define a specific aesthetic.
Key Differences at a Glance
To clarify the distinctions, here's a comparative overview:
Feature | U.S. Polo Assn. | Polo Ralph Lauren (Regular Polo) |
---|---|---|
Origin/Affiliation | Licensing arm of the United States Polo Association (USPA), established 1890. Directly tied to the governing body of the sport. | Flagship brand of Ralph Lauren Corporation, founded by Ralph Lauren in 1967. A stand-alone fashion company. |
Primary Focus | Authentic representation of the sport of polo, supporting its heritage and development. Apparel and accessories for a broader market. | High-end fashion and lifestyle brand known for its classic American preppy aesthetic. |
Brand Identity | Emphasizes its direct connection to the historical sport. Often features a double horsemen logo or specific USPA branding. | Defined by the vision of Ralph Lauren, embodying aspirational style and quality. Iconic single polo player "Pony" logo. |
Relationship | Official brand of the sport's governing body. | A fashion brand that uses the imagery and inspiration of polo; no direct organizational link to the sport's governing body. |
Market Position | Often seen as a more accessible, value-driven brand with a strong connection to the sport's roots. | Positioned as a premium, luxury brand with a focus on designer fashion and lifestyle. |
It's important to remember that despite sharing the name and inspiration from the sport, U.S. Polo Assn. and Polo Ralph Lauren are distinct entities, each carving out its unique niche in the apparel market.