Yes, Jujubes were indeed discontinued in 2012.
Jujubes, a long-standing chewy candy, ceased production due to significant corporate changes within the confectionery industry. This discontinuation marked the end of their availability on store shelves.
The Journey to Discontinuation
The story of Jujubes' discontinuation involves a series of transitions in ownership and corporate mergers:
- Heide Brand Acquisition: Over time, the rights to the classic Heide brand of candies, which included Jujubes, were acquired by Farley's & Sathers Candy Company.
- Merger and Discontinuation: A pivotal event occurred in 2012 when Farley's & Sathers merged with Ferrara. Following this merger, Ferrara made the decision to discontinue Jujubes, along with several other candies that were part of the Heide brand portfolio.
Key Timeline of Jujubes Discontinuation
Understanding the timeline helps to clarify how this popular candy came to an end.
| Event | Year/Context | Details |
|---|---|---|
| Heide Brand Rights Acquired | Prior to 2012 | Farley's & Sathers Candy Company took over the Heide candy brand. |
| Corporate Merger | 2012 | Farley's & Sathers merged with Ferrara. |
| Product Discontinuation | 2012 | Jujubes, along with other Heide candies, were ultimately discontinued. |
This series of corporate consolidations ultimately led to the cessation of Jujubes' production, making them a part of candy history.
