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Is BRCC a franchise?

Published in Coffee Franchise 1 min read

Yes, Black Rifle Coffee Company (BRCC) operates as a franchise.

Understanding Black Rifle Coffee Company (BRCC)

Black Rifle Coffee Company (BRCC) is a prominent veteran-owned coffee company. It was founded in 2014 by Evan Hafer, a former Green Beret. The company's mission is deeply rooted in supporting veterans, active-duty military, and first responders, offering high-quality coffee products that resonate with these communities.

BRCC's Franchise Model

BRCC has expanded its presence through a franchise business model. This allows individual entrepreneurs and business owners to open and operate their own Black Rifle Coffee Company branded locations, adhering to the company's established standards and brand identity. This strategic expansion helps the brand reach a wider audience and solidify its footprint across various regions.

Key Facts about BRCC:

  • Founding: Established in 2014.
  • Founder: Evan Hafer, a former Green Beret.
  • Ownership: Veteran-owned and operated.
  • Business Structure: Utilizes a franchise model for retail expansion.