The Lull brand, a popular choice in the Construction & Masonry Industry, ceased manufacturing in 2015. This discontinuation occurred under JLG, the company that owned the Lull brand.
The Evolution of the Lull Brand
Originally an independent manufacturer known for its robust and reliable telehandlers, Lull became a part of a larger corporate structure in the early 2000s. JLG Industries, a leading global manufacturer of aerial work platforms and telehandlers, acquired the Lull brand along with SkyTrak. This acquisition aimed to expand JLG's telehandler offerings and market reach.
Over time, JLG began to streamline its telehandler product lines. This strategic decision led to the eventual phasing out of distinct Lull-branded manufacturing operations. By discontinuing the Lull brand, JLG consolidated its telehandler production under its own name, focusing on its core JLG telehandler models that incorporate features and technologies developed across its acquired brands.
Impact on the Industry
While Lull telehandlers are no longer manufactured, their legacy continues within the construction and masonry sectors. Many Lull machines are still in active use today, valued for their durability and performance. Owners and operators of Lull equipment typically rely on aftermarket parts suppliers and specialized service centers for maintenance and repairs.
- Key Takeaways:
- Lull's manufacturing was discontinued in 2015.
- JLG Industries, the owner of the Lull brand, made the decision to cease production.
- The discontinuation was part of JLG's strategy to consolidate its telehandler product lines.
For more information on JLG's history and its range of telehandlers, you can explore resources like RitchieSpecs' JLG Telehandler information, which provides details on models and specifications within the heavy equipment industry.
