Gibson introduced the logo that is widely recognized today in 1981. This change finalized an evolution in the brand's visual identity that had been taking place for seventy-three years.
The 1981 Gibson Logo Transformation
The 1981 logo update was a significant step in establishing the iconic look associated with Gibson guitars. It refined previous designs to create a distinct and lasting brand mark.
Key design modifications introduced with the 1981 logo include:
- The letters "b" and "o" in "Gibson" were designed with an opened form.
- The letter "n" was connected to the top of the "o," creating a more cohesive and recognizable flow within the wordmark.
This particular iteration became the standard and is the Gibson logo as we know it today.
Overview of the Final Logo Change
To summarize the pivotal change:
| Year | Description of Logo Change |
|---|---|
| 1981 | The "b" and "o" were opened up, and the "n" was connected to the top of the "o," establishing the modern Gibson logo. |
