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How do you turn text into a link?

Published in Hyperlinking 4 mins read

Turning text into a link, also known as creating a hyperlink, transforms plain text into an interactive element that, when clicked, directs users to another web page, document, or specific location. This fundamental feature is key to navigation and information access across digital platforms.

Methods for Creating Hyperlinks

The process of turning text into a link varies depending on the platform or application you are using, from desktop software to web development and online content management systems.

Using Desktop Applications (e.g., Microsoft Office)

For applications like Microsoft Word, Excel, or PowerPoint, the process is straightforward and typically involves a context menu option.

  1. Select the Text: Highlight the specific words or phrase you wish to convert into a link. You can also select a picture if you want it to function as a hyperlink.
  2. Access Link Option: Right-click on the selected text or picture. From the shortcut menu that appears, click the "Link" option. Alternatively, some applications might have a dedicated "Insert" menu with a "Link" or "Hyperlink" option.
  3. Enter the Destination: In the "Insert Hyperlink" box (or a similar dialog), locate the "Address" box. Here, you will type or paste the full URL (web address) of the page or document you want the link to point to.
  4. Confirm: Click "OK" or "Insert" to finalize the hyperlink. The selected text will typically change color and become underlined, indicating it's now an active link.

On the Web (HTML)

For web pages, hyperlinks are created using HTML (HyperText Markup Language). This method provides the underlying structure for links you see on the internet.

  • Anchor Tag (<a>): The primary HTML element for creating a link is the anchor tag, <a>.
  • href Attribute: The href (hypertext reference) attribute within the <a> tag specifies the destination URL.

Example:

<a href="https://www.example.com/your-page">Click here to visit Example.com</a>

In this example, "Click here to visit Example.com" is the visible text that becomes the link, and https://www.example.com/your-page is the URL it points to.

For more details on HTML links, you can refer to resources like W3Schools on HTML Links.

In Content Management Systems (CMS) and Online Editors

Most Content Management Systems (CMS) like WordPress, Squarespace, or online text editors (like those found in email clients or forums) provide user-friendly interfaces to create links without needing to write HTML code.

  1. Highlight Text: Select the text you want to turn into a link.
  2. Click Link Icon: Look for a "link" or "chain" icon in the editor's toolbar (it often resembles two interconnected loops).
  3. Paste URL: A small pop-up or dialog box will appear. Paste or type the destination URL into the provided field.
  4. Optional Settings: You might have options to open the link in a new tab, add a title for accessibility, or mark it as "nofollow" for SEO purposes.
  5. Apply/Insert: Click "Apply," "Insert," or "OK" to create the link.

Summary of Link Creation Methods

Method / Platform Steps Common Applications/Contexts
Desktop Applications Select text, Right-click > "Link," Enter URL in "Address" box. Microsoft Word, Excel, PowerPoint, LibreOffice
Web Development (HTML) Use <a> tag with href attribute: <a href="URL">Link Text</a>. Websites, Web applications
CMS/Online Editors Select text, Click "Link" icon (chain), Enter URL in pop-up, Apply/Insert. WordPress, Squarespace, Google Docs, Email editors

Best Practices for Hyperlinks

When creating links, consider the following to enhance user experience and accessibility:

  • Descriptive Link Text: Instead of generic phrases like "Click here," use text that clearly describes where the link leads (e.g., "Learn more about SEO best practices").
  • Clear Purpose: Ensure the link's destination is relevant to the surrounding content.
  • Accessibility: Provide clear and concise link text for users relying on screen readers. Avoid using the URL itself as the link text unless it's a very short, memorable URL.
  • Open in New Tab (Strategically): For external links, consider setting them to open in a new browser tab (target="_blank" in HTML). This keeps your site open in the original tab, but use it judiciously to avoid tab proliferation.