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How Do I Add a Profession on My Instagram Bio?

Published in Instagram Profile 3 mins read

To add your profession or line of business on Instagram, you should typically add it to your profile name rather than your main bio section. This allows it to appear prominently directly below your profile picture and username, making it easy for others to see what you do at a glance.

Understanding the Difference: Name vs. Bio

It's a common question: where should professional information go on Instagram? While your bio offers space for a description of yourself, your interests, and a call to action, the designated field for identifying information like your actual name and potentially your profession is the "Name" field.

According to information from August 5, 2022, to add your profession or line of business after your name, you need to edit your profile name, not your Instagram bio. Once you've tapped Edit Profile, instead of tapping Instagram bio, tap and edit Name.

This is an important distinction because:

  • Name Field: Appears in search results, directly under your profile picture and username on your profile. It's indexed by Instagram's search.
  • Bio Field: A longer text area for description, links, and hashtags. While searchable, it doesn't have the same immediate visibility as the Name field for core identity information like your profession.

Steps to Add Your Profession to Your Instagram Name

Adding your profession to your Instagram profile is straightforward. Here's how to do it:

  1. Open the Instagram App: Launch the Instagram application on your mobile device.
  2. Go to Your Profile: Tap on your profile icon in the bottom right corner to navigate to your profile page.
  3. Tap "Edit Profile": Locate and tap the "Edit Profile" button, usually situated just below your bio.
  4. Edit the "Name" Field: On the Edit Profile screen, you will see various fields. Tap on the field labeled "Name". Do not tap on the "Bio" field for this purpose.
  5. Add Your Profession: In the Name field, you can add your profession or title after your actual name.
    • Example: If your name is Jane Doe, you could change the Name field to "Jane Doe | Photographer" or "Jane Doe - Marketing Consultant".
  6. Save Your Changes: Tap the checkmark or "Done" button in the top right corner (the exact button might vary slightly by device) to save the changes to your profile.

Your updated name, including your profession, will now be visible on your profile.

Practical Considerations

  • Length Limit: The Name field has a character limit (currently 30 characters), so keep your profession concise.
  • Clarity: Use clear and widely understood terms for your profession.
  • Searchability: Adding keywords related to your profession in the Name field can help people find you when searching on Instagram.
  • Complementing the Bio: While your profession goes in the Name field, you can use your bio to expand on your expertise, services, or passion related to that profession.

By utilizing the Name field correctly as the place for your profession, you ensure it's displayed prominently and effectively communicates what you do to anyone who views your profile or searches for you on Instagram.