No, James Allen is not owned by Jared. Both James Allen and Jared are distinct brands operating under the same parent company, Signet Jewelers.
Ownership Structure
James Allen and Jared are sister companies, meaning they are both subsidiaries of the same larger corporate entity. In this case, that entity is Signet Jewelers. Signet Jewelers acquired James Allen in 2017, integrating the e-tailer into its diverse portfolio of jewelry brands.
Here's a breakdown of their relationship:
| Entity | Relationship |
|---|---|
| Signet Jewelers | Parent Company |
| James Allen | Subsidiary Brand |
| Jared | Subsidiary Brand |
Collaboration and Synergy
Despite not owning each other, James Allen and Jared have engaged in collaborative efforts that highlight their shared ownership under Signet Jewelers. For instance, in December, the two brands opened their first concept store together in Frederick, Maryland. This strategic move allows both brands to leverage their strengths, combining Jared's established physical retail presence with James Allen's online expertise, especially significant given that James Allen is based in Frederick.
This type of collaboration demonstrates:
- Shared Vision: A unified strategy driven by the parent company, Signet Jewelers.
- Cross-Promotion: Opportunities to introduce each brand's unique offerings to the other's customer base.
- Customer Experience Enhancement: Providing diverse shopping options, from online convenience to in-person consultations, under one roof or through integrated services.
In essence, while they operate as separate brands with their own distinct identities and business models—Jared primarily as a traditional brick-and-mortar jeweler and James Allen as a leading online diamond and bridal jewelry retailer—they are strategically aligned through their common ownership by Signet Jewelers.
