Macy's balloon designers are affectionately known as the Balloonatics.
This distinctive nickname has roots in the early days of the Macy's Thanksgiving Day Parade. The creation of the famous character balloons was inspired by a particular float, aptly named the Balloonatics float. This float, which was lavishly decorated with numerous balloons, sparked the idea for the large, inflatable characters that have become a hallmark of the parade. Over time, the moniker "Balloonatics" came to refer to the talented individuals who conceptualize and bring these magnificent aerial designs to life for the parade.