Listeners of merengue, often enjoyed alongside salsa, include various age groups in Colombia, according to a 2020 study. This study provides specific insights into the demographic segments that engage with these tropical music genres.
Merengue and Salsa Listeners in Colombia
A 2020 study conducted in Colombia shed light on the listenership of tropical music, specifically focusing on individuals who reported listening to "salsa and/or merengue" during the week preceding the survey. While the study grouped salsa and merengue together, it offers valuable data on the audience for these vibrant musical styles that include merengue.
Key Age Demographics
The study identified two prominent age groups with significant shares of listeners:
- Individuals aged 26 to 40 years: This group showed the highest percentage of listeners.
- Youth aged 12 to 25 years: A substantial portion of this younger demographic also reported listening to these genres.
The following table summarizes the findings from the 2020 Colombian study:
| Age Group | Share of Salsa and/or Merengue Listeners |
|---|---|
| 26 to 40 years | 60.7 percent |
| 12 to 25 years | 53.6 percent |
It is important to note that these figures represent individuals who listened to salsa and/or merengue, meaning they could have listened to salsa only, merengue only, or both. The study indicates a strong presence of merengue listeners within these age segments in Colombia as part of a broader tropical music listening habit.
