Netflix recently made headlines by shutting down one of its ambitious internal video game development studios, a significant move given the studio had not yet released a single title.
Studio Closure and Strategic Shift
The closure marks a notable development in Netflix's foray into the gaming industry. The decision to shut down this particular project was described as a stunning move, especially because it occurred before the studio could bring any games to market. This studio was a component of Netflix's broader strategy to expand its entertainment offerings beyond traditional streaming video.
Continued Commitment to Gaming
Despite the closure of this specific internal studio, Netflix is not abandoning its ambitions in the gaming space. The company has indicated that it is still committed to its gaming initiative and plans to continue exploring and developing its presence in the video game market. This suggests a potential strategic realignment within its gaming efforts rather than a complete withdrawal.
Netflix's overall approach to gaming involves offering a diverse library of mobile games to its subscribers, often tied to popular Netflix franchises. While the closure of an internal studio highlights challenges or shifts in its direct game development strategy, the broader commitment indicates an ongoing effort to integrate gaming as a value-add for its subscription service.
