The #1 toothpaste in America, based on expert rankings for general use, is Crest.
Expert evaluations of toothpaste brands often consider various factors crucial for maintaining general oral hygiene, leading to comprehensive rankings that guide consumers toward effective and trusted products. These assessments help identify top performers that offer broad benefits for daily dental care.
Leading Toothpaste Brands in America
The following table presents the top-ranked toothpaste brands based on recent expert evaluations for general use, highlighting their standing and relative scores:
| Rank | Brand | Score |
|---|---|---|
| 1 | Crest | 100 |
| 2 | Colgate | 89 |
| 3 | Sensodyne | 61 |
| 4 | Tom's of Maine | 19 |
- Crest: Achieving the highest score, Crest is widely recognized for its diverse range of products that provide comprehensive oral health benefits, including superior cavity protection, effective tartar control, and popular whitening options. Its top ranking underscores its strong performance across general use criteria.
- Colgate: As a long-standing and highly respected brand, Colgate consistently ranks among the top choices. It offers a broad spectrum of toothpastes catering to various dental needs, from basic cavity prevention to advanced gum health and sensitivity relief.
- Sensodyne: While positioned slightly lower in overall general use rankings, Sensodyne is a leading brand specifically formulated for individuals experiencing tooth sensitivity. Its specialized ingredients provide effective and lasting relief from discomfort.
- Tom's of Maine: This brand appeals to consumers seeking natural and environmentally conscious oral care solutions. Tom's of Maine toothpastes are known for their use of naturally derived ingredients and commitment to being free from artificial colors, flavors, or preservatives.
Factors to Consider When Choosing Toothpaste
While rankings offer a great starting point, the ideal toothpaste for you should align with your specific oral health requirements. Consider the following:
- Primary Dental Concerns:
- If cavities are a concern, opt for toothpastes containing fluoride.
- For sensitive teeth, choose desensitizing formulations.
- To address gum issues, look for products targeting gingivitis.
- For whiter teeth, select toothpastes designed for stain removal and whitening.
- Ingredients: Pay attention to active ingredients like fluoride (for cavity protection) and other components that might address specific issues or align with personal preferences (e.g., natural ingredients).
- Professional Advice: Always consult your dentist or dental hygienist for personalized recommendations based on your unique oral health profile and needs.
