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Why is Kmart called Kmart?

Published in Retail History 2 mins read

The name Kmart directly honors its founder, Sebastian S. Kresge. The "K" in Kmart is a clear nod to his surname, establishing a lasting connection to the company's origins.

The Origins of the 'K'

The retail giant's roots trace back to Sebastian S. Kresge, who initially established his first store in Memphis in 1897. Over the decades, his retail empire grew significantly, with approximately 600 stores bearing his surname by the 1950s. To simplify the brand and prepare for a new era of retail, these stores began their transition to the "Kmart" brand in 1962. This rebranding effort thoughtfully retained the initial of the founder, ensuring his legacy remained embedded in the company's identity.

From Kresge to Kmart: A Brief Timeline

The evolution from S.S. Kresge stores to the Kmart brand is marked by several key dates:

Year Event
1897 Sebastian S. Kresge opens his first store.
1950s S.S. Kresge's company operates around 600 stores.
1962 Stores begin converting to the simpler Kmart brand.
1966 Sebastian S. Kresge passes away.
1969 The first Kmart store opens in Australia.

Legacy of a Retail Pioneer

Even after Sebastian S. Kresge's passing in 1966, the Kmart brand continued to expand, carrying his initial around the globe. The deliberate choice to name the new discount store format "Kmart" was a strategic move to signify a modern approach to retail while maintaining a respectful link to the entrepreneur who started it all. It served as a tribute to his vision and the foundation he built for affordable consumer goods.