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Is it Boujie or Bougie?

Published in Spelling & Slang 3 mins read

The correct and original spelling is "bougie," which is slang for bourgeois. However, "boujee" is a deliberate, modern spelling that carries a distinct nuance, particularly related to the realism of society's working class.

While "bougie" directly relates to the middle or upper-middle class, often implying materialism, social climbing, or a focus on perceived sophistication, "boujee" has evolved to describe a similar sense of luxury or upscale lifestyle but from a different perspective.

Understanding the Nuance: Bougie vs. Boujee

These two terms, though similar in sound, represent slightly different concepts in modern slang. The distinction lies not just in spelling, but in the underlying connotation and the social context from which they emerge.

Bougie

  • Origin: Derived from "bourgeois," referring to the middle class, especially in Marxist theory, often associated with materialism and conventionality.
  • Connotation: Typically describes someone or something aspiring to or embodying a middle-class or upper-class lifestyle, often with a hint of pretentiousness, elitism, or a focus on superficial status symbols. It can imply a pursuit of perceived sophistication for its own sake.
  • Usage: Often used to describe habits, tastes, or individuals seen as overly concerned with status, brand names, or conventional signs of wealth and refinement.

Boujee

  • Origin: A deliberate incorrect spelling of "bougie," emerging from hip-hop culture and African American Vernacular English (AAVE).
  • Connotation: While still referring to expensive tastes or a luxurious lifestyle, "boujee" often implies achieving or enjoying such things without losing touch with one's roots or displaying overt pretension. It can signify an embrace of luxury while acknowledging a working-class background, or a more authentic, less status-driven appreciation for nice things. It alludes to the realism of society's working class, indicating a connection to humble origins despite enjoying a lavish lifestyle.
  • Usage: Can be used to describe something high-quality, lavish, or stylish in a way that is cool or aspirational, often from a perspective that celebrates success while maintaining authenticity.

Key Differences at a Glance

To clarify the distinction, consider the following comparison:

Feature Bougie Boujee
Spelling Original, correct Deliberate misspelling
Origin/Root French "bourgeois" (middle class) Modern slang, often AAVE
Connotation Pretentious, materialistic, striving, conventional, elitist Authentic luxury, enjoying success, staying grounded, working-class realism
Tone Often critical or slightly mocking Can be aspirational, celebratory, or descriptive
Focus Social climbing, status symbols Enjoying high quality, comfort, or style

How to Use Them

Understanding the context is crucial when deciding which term to use:

  • Use "bougie" when you want to describe someone or something that embodies traditional middle-class values, often with a focus on outward appearances, brand names, or a perceived sense of sophistication that might come across as pretentious or out of touch.
    • Example: "Her insistence on only drinking artisanal coffee, even at home, is a bit bougie."
  • Use "boujee" when describing a luxurious or upscale style that is seen as more authentic, grounded, or achieved despite humble beginnings. It often carries a sense of confidence and pride in one's journey.
    • Example: "They started from nothing, but now they're living boujee and still humble."

In essence, while "bougie" highlights a separation from working-class realities through aspiration or pretense, "boujee" often celebrates achieving a certain lifestyle while maintaining a connection to those realities.