Starbucks partnered with Conservation International in 1998.
The Genesis of a Key Alliance
In 1998, Starbucks forged a significant partnership with Conservation International, a non-profit organization dedicated to environmental protection. This collaboration marked a pivotal moment for Starbucks, signifying a deeper commitment to sourcing coffee in a manner that respects both the planet and its people. The initial aim of this alliance was to address critical environmental challenges within the coffee industry and promote more sustainable practices globally.
Decades of Collaborative Impact
The partnership between Starbucks and Conservation International has endured for decades, evolving into a long-standing commitment to sustainability. Their collaborative efforts have focused on a variety of initiatives designed to ensure the coffee supply chain is transparent, environmentally sound, and beneficial for farming communities.
Key aspects of their enduring collaboration include:
- Producing transparent coffee: Ensuring clear visibility into the origins and journey of coffee beans.
- Promoting sustainable coffee production: Developing and implementing practices that minimize environmental impact, such as the Coffee and Farmer Equity (C.A.F.E.) Practices, which are verified by third parties to ensure economic, social, and environmental standards.
- Benefiting people: Supporting coffee farmers and their communities through fair practices and improved livelihoods.
- Protecting the planet: Conserving biodiversity, water resources, and forests in coffee-growing regions.
The table below summarizes the core details of this long-term partnership:
| Partnership Start | Primary Partner | Key Focus | Duration |
|---|---|---|---|
| 1998 | Conservation International | Environmental protection, sustainable coffee sourcing | Decades |
This partnership underscores Starbucks' ongoing dedication to responsible sourcing and its broader sustainability goals, working with experts like Conservation International to drive positive change in the global coffee sector. For more information on Starbucks' sustainability efforts, you can visit their official Sustainability page.
