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What is Informed Questioning?

Published in Strategic Questioning 2 mins read

Informed questioning is asking questions with a specific purpose: to drive improvement and better performance. It's more than just collecting data; it's about asking questions that strategically move the conversation and action towards desired outcomes.

Key Characteristics of Informed Questioning

According to the reference material, an informed question is marked by several key traits:

  • Purposeful: It has a clear aim, rather than being a random query.
  • Action-Oriented: It's designed to lead to tangible improvements or changes in performance.
  • Strategic: It avoids being simply a request for more information and focuses on insights and solutions.

Difference Between Informed and Uninformed Questions

Here's a simple table to clarify the distinction:

Feature Uninformed Question Informed Question
Purpose Data collection, general curiosity Improvement, better performance, action
Focus Information gathering Solution-oriented, strategic thinking
Impact Minimal or unclear impact Direct and measurable impact on outcomes
Example "What are our sales figures?" "How can we improve sales figures by 10% this quarter?"

Examples of Informed Questions

Here are a few more examples to illustrate:

  • Instead of asking: "What are our website analytics?", ask "What specific changes to our website would improve our conversion rate based on the current analytics?"
  • Instead of asking: "What are the challenges with this project?", ask "What is the biggest obstacle preventing us from completing this project on time, and what steps can we take to remove it?"

Practical Insights and Solutions

  • Think before you ask: Before posing a question, consider its goal and if it will lead to productive outcomes.
  • Focus on Solutions: Frame questions in a way that invites solutions and action, not just problem identification.
  • Follow Up: Ensure that actions are taken based on the answers and results are monitored.

Conclusion

Informed questioning is a critical skill for driving progress and achieving goals. It moves beyond data collection and toward intentional, strategic inquiries that foster improvement. By asking purposeful questions, we facilitate meaningful change and better results.