In Japanese, the word "Subaru" carries a dual significance: it means "unite" and also refers to a cluster of six stars known as the Pleiades.
The Dual Significance of Subaru
The name "Subaru" perfectly encapsulates two distinct, yet complementary, meanings, reflecting the brand's philosophy and origin.
The Concept of "Unite"
The primary meaning of "Subaru" as a Japanese word is "unite" or "to gather together." This foundational meaning suggests harmony, collaboration, and the coming together of different elements to form a cohesive whole. It embodies a spirit of collective effort and shared purpose.
The Celestial Connection: Pleiades Star Cluster
Beyond its meaning of "unite," Subaru also refers to a specific astronomical formation: a cluster of six stars.
- Pleiades: This star cluster is famously known by its Greek name, the Pleiades.
- Taurus Constellation: The Pleiades are a prominent open star cluster located in the constellation Taurus.
- Greek Mythology: According to ancient Greek mythology, these stars represent the daughters of Atlas, who were transformed into a group of stars.
The brand's emblem distinctly features six stars, directly symbolizing the Pleiades cluster and, by extension, reinforcing the idea of unity—bringing together different entities or elements under one banner. This visual representation powerfully links the company's identity to both the terrestrial concept of unity and the cosmic wonder of the stars.
Summary of Meanings
To summarize the multifaceted meaning of Subaru:
| Aspect | Meaning / Reference |
|---|---|
| Linguistic | "Unite" or "to gather together" |
| Astronomical | A cluster of six stars, known as the Pleiades |
| Mythological | In Greek mythology, Atlas' daughters turned into these stars |
| Symbolic | Represented by the six stars in the Subaru logo |
For further information on the origin and meaning behind the name "Subaru," you can consult official resources like the Subaru media site_ where details regarding the brand's name significance are shared.
.. _Subaru media site: https://media.subaru.com/pdf.do?id=333
