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What is the #1 selling SUV in America?

Published in SUV Sales 2 mins read

The #1 selling SUV in America is the Toyota RAV4.

Based on the latest available sales data for 2024, the Toyota RAV4 holds the top position, significantly outselling its competitors with strong year-to-date figures. Its consistent popularity underscores its appeal to a wide range of consumers seeking reliability, fuel efficiency, and versatile utility.

Top-Selling SUVs in the U.S. (2024 Year-to-Date)

To understand the current market leaders, it's essential to look at the cumulative sales figures for the year. The following table highlights the performance of some of the most popular SUVs in the U.S. market:

Model Year-to-Date (YTD) Sales
Toyota RAV4 430,897
Honda CR-V 363,388
Ford Explorer 191,130
Hyundai Tucson 185,954

Sales data is reflective of 2024 U.S. SUV sales figures.

As evident from the table, the Toyota RAV4 leads the pack by a considerable margin, establishing itself as the preferred choice for American SUV buyers. The Honda CR-V also demonstrates strong performance, securing the second position among the top sellers.

Factors Contributing to SUV Popularity

The continued dominance of SUVs like the Toyota RAV4 and Honda CR-V can be attributed to several key factors that resonate with modern consumers:

  • Versatility: SUVs offer a blend of passenger comfort, cargo space, and often all-wheel-drive capabilities, making them suitable for various lifestyles, from daily commuting to family road trips.
  • Fuel Efficiency: Many modern SUVs, especially compact and mid-size models, now offer impressive fuel economy, including hybrid options, reducing the running costs for owners.
  • Safety Features: Automakers consistently integrate advanced safety technologies into SUVs, providing enhanced protection and peace of mind for drivers and passengers.
  • Driving Position: The elevated driving position in SUVs offers better visibility of the road, which many drivers find more comfortable and reassuring.
  • Design and Style: Contemporary SUV designs are increasingly sleek and appealing, moving beyond traditional rugged looks to incorporate more sophisticated aesthetics.

The robust sales figures for models like the Toyota RAV4 reflect a broader trend of consumers favoring SUVs for their blend of practicality, performance, and modern features. For more detailed sales figures and rankings, you can refer to comprehensive automotive sales data sources like GoodCarBadCar's 2024 U.S. SUV Sales Figures By Model (With Rankings).