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How Much Does the Average TikTok Influencer Make?

Published in TikTok Influencer Earnings 1 min read

The average TikTok influencer in the United States earns approximately $131,874 per year.

Understanding Average TikTok Influencer Earnings

As of December 2024, the typical annual compensation for a TikTok influencer in the United States stands at an average of $131,874. This figure provides a clear benchmark for what an influencer can expect to earn on the platform.

Hourly, Weekly, and Monthly Breakdown

To provide a more granular view, the annual salary can be broken down into shorter periods:

Timeframe Average Earnings
Annually $131,874
Monthly $10,989
Weekly $2,536
Hourly $63.40

It's important to note that while this represents the average, actual earnings for TikTok influencers can vary significantly. Factors such as follower count, engagement rates, specific niche, brand partnerships, and consistency of content can all play a role in determining an individual's income. Influencers with larger, more engaged audiences and lucrative brand deals typically command higher rates.