In Britain, Aldi is currently considered bigger than Lidl, based on their market positions as of 2022.
Market Position in Britain
Both Aldi and Lidl have experienced significant growth in the British supermarket landscape, transitioning from discount chains to major players among the nation's largest grocers. While both have rapidly expanded their footprint and market share, their positions in the top rankings differentiate them.
In 2022, Aldi secured a spot within the top four largest grocers in Britain. During the same period, Lidl also made a notable leap, overtaking the Co-op to become the sixth largest grocer. This places Aldi ahead of Lidl in terms of overall market size and ranking.
Here's a snapshot of their relative positions in 2022:
| Year | Supermarket | Market Ranking (Britain) |
|---|---|---|
| 2022 | Aldi | Top Four |
| 2022 | Lidl | Sixth Largest |
Competition and Growth Trajectories
Historically, Aldi has often been perceived as being "one step ahead" of Lidl in the competitive British retail environment. However, Lidl has been actively working to close this gap and enhance its market standing, indicating a robust competition between the two discounters. Both continue to challenge traditional supermarket giants and have significantly reshaped the retail landscape by offering competitive pricing and expanding their product ranges.
