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How to Change Your YouTube Channel Name

Published in YouTube Channel Management 3 mins read

Changing your YouTube channel name is a straightforward process that allows you to update your channel's identity and reflect any branding changes. This can be done quickly and efficiently through YouTube Studio.

Why Change Your Channel Name?

Updating your YouTube channel name can be beneficial for several reasons:

  • Rebranding: If your content niche or personal brand has evolved.
  • Improved Clarity: A more descriptive or memorable name can help new viewers understand your content at a glance.
  • SEO Optimization: Incorporating relevant keywords into your name can improve discoverability.
  • Consistency: Aligning your YouTube name with other social media platforms for brand consistency.

Important Considerations Before Changing Your Name

Before you change your channel name, keep these crucial points in mind:

Feature Description
Channel Name This is the primary name visible to all viewers on your channel page, videos, and comments. It's what represents your brand.
Channel Handle Introduced in late 2022, your unique handle (e.g., @yourchannel) serves as a new way for viewers to find and engage with your channel. It is unique to you and also forms part of your channel's URL. When you change your channel name, YouTube will often suggest a new handle based on the name.
Change Frequency You can change your channel name and handle up to two times within a 14-day period. If you exceed this limit, you'll need to wait another 14 days before you can change it again. This restriction is in place to prevent misuse.
Verification Badge If your channel is verified, changing your channel name will remove your verification badge. You will need to reapply for verification once you've changed your name.

Step-by-Step Guide to Changing Your YouTube Channel Name

The process involves navigating through YouTube Studio, specifically to the Customization section.

  1. Access YouTube Studio:

    • From any YouTube page, click on your profile icon in the top-right corner of the screen.
    • From the dropdown menu that appears, choose the option "YouTube Studio".
  2. Navigate to Customization:

    • Once you are in YouTube Studio, look at the left-side menu.
    • Click on the menu item titled "Customization".
  3. Go to Basic Info:

    • Within the Customization section, you will see several tabs at the top. Click on the tab labeled "Basic info".
  4. Edit Your Channel Name and Handle:

    • Under "Basic info," you will find fields for your "Channel name" and "Handle."
    • Click on the edit icon (often a pencil) next to your current channel name.
    • Type your new desired channel name into the text box.
    • If you also wish to change your handle, click the edit icon next to the handle field and enter your new desired handle. Remember, handles must be unique.
  5. Publish Your Changes:

    • After entering your new name and handle, ensure you click the "Publish" button, usually located in the top-right corner of the page. This saves your changes and makes them live on your channel.

Your new YouTube channel name will now be updated and visible to your audience.