Limited ads on YouTube signify that while you've enabled monetization for a video as a YouTube Partner Program member, YouTube's automated systems or policy specialists have determined that the video doesn't fully adhere to their advertiser-friendly content guidelines. This results in fewer or no ads being displayed on the video.
In simpler terms, this means:
- You're part of the YouTube Partner Program: You've qualified to earn money from your videos.
- Monetization is turned on: You've specifically enabled ads to run on the video in question.
- Content guidelines violation (partial): YouTube's algorithms or reviewers have flagged the video as potentially unsuitable for all advertisers, even though it may not violate YouTube's overall community guidelines. This means the video is demonetized to a certain extent.
The presence of a "limited or no ads" icon (often a yellow dollar sign) indicates that the video's content might be considered:
- Sensitive Topics: Discussing controversial subjects like politics, tragedies, or sensitive events.
- Inappropriate Language: Containing excessive profanity or offensive language.
- Suggestive Content: Featuring sexually suggestive themes or content.
- Violent Content: Depicting graphic violence or harmful activities.
- Harmful Acts: Promoting dangerous or illegal activities.
- Hateful Content: Spreading hatred or discrimination against individuals or groups.
While the video may not be removed from YouTube entirely, its reduced ad revenue potential can significantly impact a creator's earnings. You as a creator have the option to request a manual review of the video to challenge the limited ads status.